Exhibition

ESKIMO - 100 YEARS! Painting, graphics, photography, sculpture, art objects

Place

Artmuza

13th line of V.O., 70-72

Category

Exhibition

Date

03 october 2020, 11:00 — 01 november 2020, 20:00

Price

Free of charge

Events / Exhibition

100 years ago, in 1920, Christian Kent Nelson, an American baby candy factory owner, doused an ice cream block with chocolate icing. Together with his partner Russell Stover, the manufacturer launched the first batch of this product under the name "EskimoPie" ("Eskimo pie"). And on January 24, 1921, the invention was patented and production was put on a conveyor stream.

In 1928, thanks to Charles Gervais, the owner of the Gervais cheese-making company, the dairy delicacy acquired a wooden stick.

According to open sources, the Eskimo first appeared in the USSR in 1935 at the initiative of Anastas Mikoyan, People's Commissar of Food. Glazed cylinders with wooden sticks were handcrafted on a dosing machine and wrapped in paper.

There is a legend according to which British Prime Minister Winston Churchill, who visited Moscow in 1944, looking at the people standing in lines for ice cream, despite the cold and frost, said: "The people who eat ice cream in such cold weather are invincible!"

It was only in 1947 that Eskimo began to be produced at the Moscow refrigeration plant No. 8 on an industrial scale. The country came to its senses after the Great Patriotic War, and the delicacy became a significant post-war decoration of the gray everyday life.

What is popsicle for us today? An established product in the market? An amazing experiment? Nostalgia for the USSR? A reminder of a vivid episode from the movie "Old Man Hottabych" or of the song of Gena the crocodile?

The exhibition presents the works of the members of the art association # BezDaty, among them: Nadezhda Albul, Vasily Horst, Elizaveta Benk, Ekaterina Borodavchenko, Philip Kazak, Yulia Bobrova, Alexander Korostik, Tikhon Egorov, Lydia Gordeenko, Andrey Moskovsky, Katerina Muravyova, Evgeny Rodionov, Pavel Sidorovich, Tatiana Dubovskaya, Victor El-Safadi, Oleg Lyubarsky, Polina Kots, Alexander Shek and Friedrich Mikhelson.

# BezDaty is a community of creative people. Artists, photographers, sculptors and dancers periodically come together to remind the public of subtle dates and events that nevertheless move it forward.